On August 20th, 2021, Brett Trembly, attorney, best-selling author, and co-founder of Get Staffed Up, was featured on The Legal Marketing Flow Podcast. Hosted by Molly McGrath and Roslyn Drotar-Cassidy. The Legal Marketing Flow Podcast is for the overwhelmed attorney or marketing coordinator struggling to consistently bring in new clients. And who follows bad information received from some marketing guru with no idea how to market in the legal space. In this podcast, you will learn how to formulate, leverage, and optimize your marketing efforts for a widespread impact that consistently drives new clients to your legal practice.
In this episode, Molly and Brett discuss why it makes sense to bring your legal marketing in-house. Specifically, using a professional virtual marketing assistant from Get Staffed Up. Brett shares his early, and expensive, experience with a local marketing assistant. And how he wishes he would have started delegating administrative tasks sooner. Brett firmly believes that the more you delegate, the more you grow. This is because you win back time that can be focused on billable hours.
Get Over the Fear of Hiring a Marketing Assistant
Molly and Brett discussed one of the dilemmas when hiring a virtual marketing assistant – “I cannot afford to pay for this position”. Molly expressed that you have to be honest with yourself when thinking about bringing your legal marketing in-house. Is the real problem that you are afraid you can’t afford a marketing assistant? or is the problem that once you get that person hired, everything you were postponing will have to be executed? You get instant accountability when you hire a virtual marketing assistant. This is because you have to onboard them as one more team member.
Lastly, Brett shares some knowledge points on what you need to consider when bringing your legal marketing in-house with a virtual marketing assistant.
You can listen to the full The Legal Marketing Flow Podcast, HERE. Pay attention at the end for a special offer from Molly.
