Why You Should Delegate Almost Everything: 80/20 Marketing/Sales Expert Perry Marshall on Delegation
We keep beating the dead horse, and we won’t stop. You should delegate almost everything! Don’t take our word for it, though. I was recently listening to 80/20 Sales and Marketing on Audible, and it was so good I bought the hard copy so that I could take notes and highlight certain sections. I didn’t […]
Why You Should NEVER Answer Your Own Phone
I don’t love absolutes in language, such as never or always. However, in rare circumstances, such as this one – they’re appropriate. You should NEVER answer your own business phone. Never. Let’s explore and explain. We talk to lawyers every week who still answer their own phones. The most common reason we hear is, “If […]
How Much Money Does It Really Cost You to Hire Someone? (Hint: It’s WAY More than You Think)
Most of us are not good at calculating actual costs. For example, you send your assistant to get you a cup of $2.00 coffee. So it cost you $2.00, right? Wrong – you paid for their time, the car, the gas, and the insurance. You think you paid $2.00, but it was closer to $6.00. […]